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Is Amazon Trying to Kill Kindle Unlimited?

Sales at other sites were dismal, so decided to try Kindle Unlimited aka KOLL for the required 90 days to see how it would go. Payouts had been at $1.53 per book. Amazon dropped it to $1.33 for the month just reported - October. The result? I unchecked my auto renew boxes but I'm in until early January. Most other indie authors are doing the same and some have books due for renewal in the next few weeks.

I may try D2D in January. Smashwords has never gotten its act together with payments and D2D pays monthly. People already complained that KU lacked books and it's about to lack a lot more books - - likely, reducing available reads to the point that the program can't survive.

The solution? Amazon needs to stop the "contest" where they pay millions to a few authors as a reward for the best sales & put all $$ in the KU payout pot. It needs to guarantee authors between $1.50 and $1.80 per book - OR pay a monthly per book fee ($25 or so per month). If Amazon wants to keep KU going and GROW it, then it should do both - at least for some books. The bottom line is that there is no "one size fits all" solution. Amazon needs to set criteria - if your book is a 99 cent title then your max borrow rate is 75 cents. If your book is fewer than 50 pages, then you will get 99 cents per month and if you "stuff" a book with material that is not real, genuine, writing in order to meet the page requirement, then you are banned from Amazon. If your book is a $2.99 title or more with over 50 pages of original, author-generated writing, then you get the higher payout and/or monthly bonus.

If Amazon wants to grow Kindle Unlimited, then it needs to give authors incentives to put their books in. If Amazon wants Kindle Unlimited to survive, then it at least needs to be fair with authors - below the $1.50 mark is a virtual no-writer's land.

Readers - if you subscribe to Kindle Unlimited- you should email or call Amazon and find out why Amazon is not putting the money into the program to give you a reading experience that earns your $9.99 per month. Authors, please let me know your thoughts about the future of Kindle Unlimited and whether you'll keep your books in the program after this month's $1.33 payout.

And Amazon - I'd love you to comment on this post and to explain why you're not being fair to your authors which would in turn provide Amazon KU subscribers with the most reading choices possible. Right now, it looks like Amazon is pushing a dwindling supply of "all you can read" books on unsuspecting customers with one hand, and working covertly to kill Kindle Unlimited with the other.